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Gradual tan

Get a buildable glow with our lightweight and hydrating formulas that you can easily add into your daily skincare routine. Choose from gradual tan lotions and serums. ,

WHICH GRADUAL TAN IS BEST FOR ME?

THE GRADUAL

The Gradual is the ultimate gradual tan lotion – a lightweight oil/moisturizer hybrid that melts into skin. Not only will it give you a radiant, natural glow, it’ll deeply nourish, smooth, and condition your skin. No wonder it’s a cult classic.

THE BUTTER

If you prefer a richer gradual tan lotion, The Butter is for you.This 4-in-1 treat illuminates, hydrates, perfects, and replenishes, all while gradually giving you a bronzed glow.

SUPER GLOW COLLECTION

The Super Glow collection is a series of a hyaluronic acid serums that deliver amazing tailor-made hydration to your skin alongside a buildable, glowing tan. Available as a standard serum, SPF, body serum and overnight treatment, we have plenty of options.

We also have an instant tan for an immediate glow, and tanning mousse and tanning water that develop in 4-6 hours.

shop GRADUAL SELF-TAN

  • THE BUNDLE1 348x464Drops Category 450x450 1 348x450Drops Category 450x450 1

    Best Seller Bundle

    Add To Bag$53.00
    Select Shade$53.00
  • US SUPER EDIT 348x464Tan Luxe Super Glow dispensing from bottle to fingers

    Super Edit Bundle

  • 0000 TanLuxe The Gradual Light 250ml Render 348x4640002 Texture Image 7 348x464

    The Gradual

Our No-1 self-tanner

Fool proof

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